Beginning at this time, anybody can flip their Telegram account right into a enterprise account – and get entry to enterprise options, similar to opening hours, location, fast replies, automated messages, customized begin web page, chatbot help, and extra.
That is what Telegram’s newest public announcement reads and the favored messaging app’s crew provides: “Telegram has lengthy allowed builders to construct highly effective bots and mini-apps which have been extensively utilized by companies. Beginning at this time, any person can simply use enterprise options – with none coding expertise.”
Let’s examine what it is all about:
Hours and Location: Companies can show their hours of operation and present their location on a map. Customers will know the place to seek out you and instantly see when you’re open.
Begin Web page: Companies can customise their begin web page for empty chats, selecting which textual content and sticker individuals see earlier than they begin a dialog. This allows you to showcase information about services or welcome prospects with branded art work.
Fast Replies: Telegram Enterprise lets you create fast replies. Fast replies are shortcuts for sending preset messages which will include a number of messages and help textual content formatting, hyperlinks, stickers, media, and recordsdata. This helps you shortly ship data that your prospects typically want – like a schedule of courses or a PDF together with your menu.
Typing a / within the message bar reveals a panel with your entire fast replies – that you would be able to ship or edit in a single faucet. This solely works in non-public chats, not teams.
Greeting Messages: For extra automation, you possibly can set a greeting message that will likely be despatched to customers who contact you for the primary time. This may guarantee they get an instantaneous reply with essential information – or only a pleasant hi there. Your greeting may additionally embody solutions to frequent questions or extra particulars about your online business.
You may specify a interval after which a brand new message will lead to your greeting being despatched once more.
Away Messages: You can even set an away message to be despatched when your online business is closed or whilst you’re on trip. This manner, individuals will at all times know after they can anticipate a response from your online business.
To forestall sending enterprise messages to associates, household, or staff, you possibly can restrict any automated messages to exclude particular chats or whole chat classes.
Tags for Chats: With Telegram Enterprise or Premium, you possibly can add coloured labels to chats, giving them distinctive tags primarily based on the chat folders they’re in. This helps you shortly differentiate between prospects in your chat listing primarily based on their standing, wants, or precedence stage.
All Telegram customers can create customized chat folders to arrange their chats – including separate tabs to the chat listing for Work, Faculty, Information and extra.
Hyperlinks to Chat: To make it even simpler for patrons to succeed in out, you possibly can create hyperlinks to speak with your online business – like a button to order a desk or monitor an order. When tapped, these hyperlinks immediately open a chat with you and paste a instructed message for the person. You should utilize these hyperlinks each inside and outdoors of Telegram – from a hyperlink in your website to a QR code on a restaurant menu.
Every hyperlink reveals what number of occasions it was tapped so you possibly can monitor its efficiency.
Chatbots for Enterprise: Enterprise customers can join Telegram bots that may course of and reply messages on their behalf. This enables companies to seamlessly combine any current instruments and workflows, or add AI assistants that handle their chats. When including a chatbot, you possibly can configure which chats the bot can entry – similar to excluding all chats together with your contacts, or solely responding to new chats.
This opens a brand new period for Telegram Bots – we welcome all builders to create new companies that may assist companies automate and enhance their communication with Telegram customers. See our Bot Manuals for particulars.
Telegram will likely be introducing new options for companies within the coming updates. For the second, all Telegram Enterprise options can be found at no cost to Premium subscribers. Yow will discover them in Settings > Telegram Enterprise.